Design & Development
To showcase the Toyota Camry’s new look and the personality of Toyota drivers, we expanded on our bullet-time photo booth concept to embody the feelings of motion, speed, and joy, creating a memorable experience for New York Auto Show visitors.
Prominent placement at the show room entrance demanded a visually striking exhibit to attract attention while complimenting the auto show's elaborate surroundings. We designed a sleek camera enclosure, housing the 20 cameras used for the bullet time effect and a wall backdrop with built-in 3-dimensional lenticular sculptures measuring 12 feet high, 30 feet in diameter with a 120° arc. The exhibit became a landmark at the auto show, drawing in over 3,000 visitors.
From our custom kiosks, guests emailed themselves a shareable video of their moment with the Camry, frozen in time with a shifting background. The takeaway asset acted as a subtle reminder to Toyota's classic jumping motif, now modernized in an exciting, moving memory.
iOS Development for Delivery Kiosks
Custom App for Photo Stitching
Secure Backend Server